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How to Win with Direct Mail Marketing

How to Win with Direct Mail Marketing

How to Win with Direct Mail Marketing “With the efficacy of many digital channels coming under increasing scrutiny, marketers are making direct mail an integral part of their strategy that uses many different channels to reach the hearts and minds of their customers.” – Francois Martin, World Marketing Director, HP Graphics Solutions The emergence of … Continued

Comments Off on The CEO Corner: John Falconetti’s Approach to Drummond’s Strategy

The CEO Corner: John Falconetti’s Approach to Drummond’s Strategy

The CEO Corner: John Falconetti’s Approach to Drummond’s Strategy

Hello, and welcome to the first issue of The CEO Corner! Drummond is now in its 78th year of serving the graphic communications needs of our customers, and I am blessed to have the opportunity to lead the company forward into the next phase in the evolution of our business.   In this post, I want … Continued

Comments Off on Drummond Press Makes Major Capital Investment in Digital Printing

Drummond Press Makes Major Capital Investment in Digital Printing

Drummond Press Makes Major Capital Investment in Digital Printing

Drummond Press Makes Major Capital Investment in Digital PrintingExpands Wide Format and On-Demand Capabilities FOR IMMEDIATE RELEASE Jacksonville, FL – April 15, 2017 –  Drummond Press today announced that it has made a series of major investments in order to support continuing growth in its business.  The company added new capabilities that will enhance the … Continued

Creating a Smarter Sales Channel Enablement Strategy

Creating a Smarter Sales Channel Enablement Strategy

“Partner Enablement may not be the primary objective of a through-channel marketing program, but it sure is a welcome consequence. With proactive marketing support, you can onboard new partners, scale partner revenue generation efforts, and build partner loyalty more quickly.” – Forrester Research In an increasingly competitive retail environment, having strong channel partnerships is now … Continued

Save Money in Retail Brick and Mortar Environments

Save Money in Retail Brick and Mortar Environments

It’s no surprise that the retail industry is going through massive changes. Online retailers are taking share, mobile integration with the consumer experience is on the rise, and consumers expect the experience to meet their needs – not just in the products they buy, but in the experience they have with your brand. Amid this … Continued

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